Forbes - Greater Returns Come From Buying Companies, Not Markets.
Feb 13, 2023
One of the most common questions I have been asked in my 33 years of being involved in finance is, “what do you think of the market?” Basically, this translates into, “should I buy now?” Humans have a natural inclination to own things for a variety of reasons, including status and achievement, a sense of security, control and independence, emotional attachment, and self-expression. These reasons help explain why people enjoy owning things and why owning things can be a source of satisfaction and happiness.
Predicting the stock market is a challenge many investors face as stock prices can be influenced by a wide range of factors, including economic indicators, company-specific events, and market sentiment. The trouble is that the stock market as a whole also goes down and can stay down for lengths of time. This can be very tough for some to understand and those people end up throwing in the towel.