Whilst I don’t think our clients are ready for India (it still has a lot of issues), more developed countries have interesting situations. We find them regularly. Europe has some great global brands you may never heard of. The general problem I find is ignorance. What incentive has an American got for calling a European?
It takes time, there is a language (and culture) barrier and there is the time difference. We save our clients all of this by having multilingual analysts and based in different time zones. We source good profitable ideas for them.